We are proud to introduce loyalty points add-on to Booknetic.
Thanks to this, you will be able to create loyalty programs, define customer tiers, provide discounts based on those tiers and allocate virtual currency to provide a different kind of discount. For related insights, see 7 ways to build .
In this post we will discuss all of the functionalities and provide a general overview of how they are going to work. You can also explore How to increase customer .
Earning rules Here, you will be able to define how users are going to earn points, and how much they are going to earn. Another useful resource is 7 Proven Strategies to .
The earning points will be rule-based, so different kinds of services or a percentage of sales can be transformed into points. For a deeper look, read Create a Booking Form .
You will be able to decide when these rules apply and when they will be disabled.
Tier rules In this section, you will be able to create different categories of customers based on the points they have collected.
You will be able to create special discounts, or other kinds of benefits to customers who have special tiers.
This allows businesses to create a sense of loyalty and reward it, without needing a manual approach.
Customer points Here it will be a section similar to the customers tab in the core version of Booknetic where you will be able to see customers, how many points they have earned and their tiers.
Admins will be able to adjust their points manually, adding or extracting points when necessary.
It gives admin staff control over how many points customers have and change it when it is needed.
Reports This section will be similar to staff commissions UI-wise. Here you will be able to apply filters and see various widgets to get an overview of how customers interact with the loyalty points.
One interesting thing you will be able to see is the redemption rate, which will show how much of the points that customers generated has been used over time.
For example, if customers had earned 100 but spent 20, the redemption rate would be 20%.
How can you use loyalty points to boost customer retention? Implementing a loyalty program is one of the most effective strategies to turn one-time visitors into brand advocates. With the use of Booknetic Loyalty Points add-on, you are essentially gamifying the booking experience , giving clients a compelling reason to choose your services over competitors repeatedly.
Here is how you can leverage these features to maximize retention:
Create a "Lock-in" Effect: When customers accumulate virtual currency or points, they have a vested interest in your business. Going to a competitor means "losing" the value they have built up with you, which significantly lowers churn rates.
Incentivize Higher Frequency: By setting up specific Earning Rules , you can encourage customers to book more frequently to reach a specific point threshold. For example, offering double points for bookings made during your slow season can keep your calendar full year-round.
Foster Emotional Connection through Status: Using Tier Rules allows you to recognize your top clients. When customers achieve a "VIP" or "Gold" status, they feel personally valued. This psychological reward is often just as powerful as the financial discount, creating a deeper emotional bond with your brand.
Ultimately, this add-on removes the manual labor of tracking rewards, allowing you to build long-term relationships and increase Customer Lifetime Value (CLV) automatically.