6 Best affiliate link tracking plugins in 2023

Are you struggling to generate revenue from your blog or website?

Affiliate marketing is a popular way to monetize your online content and earn commissions by promoting other people's products. To maximize your earnings potential, it's essential to quantify and track the performance of your affiliate links.

This blog post uses an easy-to-follow, step-by-step guide to set up affiliate link tracking in WordPress.

Whether you're a beginner or an experienced blogger, this guide will provide you with the knowledge and tools you need to get started with affiliate link tracking in WordPress. Take advantage of potential earnings - read on to learn more!

Why do you need to track affiliate links in WordPress?

If you're looking to monetize your website or blog with affiliate marketing, tracking your performance is crucial. Luckily, there are various WordPress affiliate link tracking plugins available to make this process easy.

Why should you track your affiliate links in WordPress? Here are four reasons:

• Measure your performance: With a WordPress affiliate link tracking plugin, you can track your promotions and campaigns' performance. This enables you to adjust your strategy and focus on what works. And lets you see which links generate the most clicks and conversions, which you can use to optimize your content and improve your overall results.
• Identify top-performing links: If you consistently track incoming affiliate links in WordPress, you can determine which links drive the most clicks and conversions. Then, you can prioritize these links in your content to achieve better results.

For example, if you're promoting multiple products or services in a blog post, you can use the insights from your tracking data to focus on the links that are performing best.

• Optimize your strategy: Insights from tracking affiliate links in WordPress can help you optimize your affiliate marketing strategy. Experiment with different promotion methods, offers, and calls to action to determine what resonates best with your audience.

After that, you can see which promotions and offers generate the most clicks and conversions and adjust your strategy to improve results.

• Build better relationships with affiliates: If you plan to set up your affiliate program, tracking your affiliates' performance is vital. With a WordPress affiliate link tracking plugin, you can monitor your affiliates' clicks and conversions and ensure they receive the correct commissions for their efforts. This fosters trust and encourages affiliates to continue promoting your products or services.

To track affiliate links, you'll need to use a WordPress affiliate link tracking plugin. There are many options out there and it is hard to decide. Fortunately, we have done the research and created a list of them.

6 Best affiliate link tracking plugins in WordPress

Here are some of the best plugins to activate affiliate link tracking in WordPress:

1. Affiliate WP
2. Easy Affiliate
3. Pretty links
4. YITH Woocommerce Affiliates
5. WP Affiliate Manager
6. Ultimate Affiliate Pro

Let’s explore what each of them offers.

1. Affiliate WP

AffiliateWP is a plugin for WordPress that enables businesses to run their affiliate program with affiliate link tracking in WordPress. It provides powerful affiliate management tools, making it the only WordPress affiliate link tracking plugin businesses will ever need.

The platform allows easy affiliate registration, with manual or automatic approval and referral tracking from existing payment forms. AffiliateWP makes it easy to track affiliate links in WordPress sites and even enables users to pay affiliates directly to bank accounts or debit cards in just a few clicks.

AffiliateWP integrates seamlessly with several eCommerce plugins such as WooCommerce and Easy Digital Downloads and membership referral plugins like MemberPress and Paid Memberships Pro, making it the go-to choice for those looking to track affiliate links in WordPress.

The plugin is also compatible with WordPress forms like WPForms, Formidable Forms, and Gravity Forms, providing businesses with the flexibility to build their affiliate program without any limits.

One of the best features of AffiliateWP is its flexibility and customizability, making it the perfect solution for businesses looking to track incoming affiliate links in WordPress sites. Unlike large affiliate networks, it is highly customizable, and users own all their data. There are no limits on the number of affiliates that can sign up or how much can be earned.

AffiliateWP’s powerful affiliate marketing tools include free and pro add-ons like Affiliate Portal, Affiliate Landing Pages, and Vanity Coupon Codes, making it a complete WordPress affiliate link tracking solution.

The platform provides all the features required to grow a business with affiliates, including easy setup, advanced affiliate tracking from WordPress dashboard, powerful affiliate management, detailed affiliate reports, 1-click payouts, custom affiliate dashboard, smart commission rules, unlimited creatives, affiliate growth tools, intelligent fraud detection, and full internationalization.

AffiliateWP enables businesses to build an army of affiliate marketers who work on commission, providing access to highly skilled marketers with the knowledge and tools to grow the business.

This allows businesses to focus on tasks that will help them grow faster while the affiliates take responsibility for implementing complex marketing strategies.

Price: $299 for Personal, $399 for Plus, $499 for Professional plan

2. Easy Affiliate

Easy Affiliate is a powerful WordPress affiliate link tracking plugin that allows you to launch your affiliate program quickly and easily. With its user-friendly interface and super-simple setup, you can immediately start tracking affiliate links in WordPress.

As a leading WordPress affiliate link tracking plugin, Easy Affiliate offers advanced security features that ensure that your commissions are tracked accurately and that your affiliate program is resilient against attack.

With Easy Affiliate, you can customize your link generation, allowing your affiliates to create custom affiliate tracking links anytime. The plugin supports Pretty Links, ensuring your affiliates’ custom links are always short and look great. You can also easily track incoming affiliate links in WordPress, ensuring you don't miss any commissions.

The plugin has a personalized affiliate tracking dashboard in WordPress that can be adjusted to fit your brand using the WordPress Customizer. This dashboard allows your affiliates to monitor their stats, edit their account information, download links and banners, and view their payment history.

Easy Affiliate also includes a full-featured platform for managing links and banners, ensuring that your affiliates always represent your brand in the best possible way. You can integrate seamlessly with primary email marketing services like MailChimp, ActiveCampaign, and ConvertKit, allowing you to keep in touch with your affiliates and build a successful program.

In addition, Easy Affiliate comes with powerful admin features that allow you to view several different reports, including transactions, overall stats for your affiliates, a listing of your top affiliates, the clicks coming in, and what you owe your affiliates at any given time making it an ideal WordPress affiliate link tracking plugin to manage affiliates.

With Easy Affiliate, you can pay affiliates confidently using PayPal Mass Payment files, offline payments, and One Click payments via PayPal. The plugin even supports payment integration with MemberPress, WooCommerce, and Easy Digital Downloads, making payment tracking a breeze.

In summary, Easy Affiliate is the perfect WordPress affiliate link tracking plugin for anyone who wants to launch a successful affiliate program quickly and easily.

Price: $199 for Basic, $299 for Plus, $399 for Pro plan

3. Pretty links

Pretty Links is a plugin for affiliate link tracking in WordPress designed to help bloggers, social media mavens, and affiliate marketers manage their links.

If you want to track affiliate links in WordPress, then Pretty Links is the solution for you. Pretty Links, you can use the WordPress affiliate link tracking plugin to shorten, cloak, track, and share your links using your domain name, giving you complete control over how your links look and redirect.

This plugin serves as the mission control for your links. You can use it to track incoming affiliate links in WordPress. It provides easy access to your URL redirects, social media links, and affiliate links from your WordPress website’s admin interface.

You can group, sort, search, and track clicks for your links, giving you a real-time analysis of your marketing efforts. Pretty Links is also a multi-tool for URL redirection. It provides various options for redirecting links, including server-side URL redirects, JavaScript-based, Meta-Refresh, and Framed Cloak Redirection.

You can even use affiliate link tracking in WordPress to add a brandable bar called the “PrettyBar” to the top of any link, which reminds people of your brand name even when they’re visiting external links.

Pretty Links also provides automation features that help put your marketing on autopilot. The plugin automatically creates short links for all your pages and posts, and you can use it to track affiliate links in WordPress.

Another feature of Pretty Links is Link Health, which scans your WordPress website and alerts you on any broken links found automatically. You can even use it to track affiliate links in WordPress and fix any broken links in no time, ensuring they're converting again.

Overall, Pretty Links is a powerful WordPress affiliate link tracking plugin that can streamline your marketing process and expand your possibilities.

Price: $199 for Beginner, $299 for Marketer, $399 for Super Affiliate plan

4. YITH WooCommerce Affiliates

YITH WooCommerce Affiliate is the perfect WordPress plugin to quickly and easily launch an affiliate program in your online store while saving on advertising costs. With affiliate link tracking in WordPress, you can easily manage your affiliates and track incoming affiliate links to increase your sales and traffic.

With YITH WooCommerce Affiliate, you can create a custom registration form to collect the information you need from users who wish to join your affiliate program. The form can collect names, emails, URLs of their blog or social profiles, a brief biography, and more.

You can easily add the form on any shop page with a shortcode. This WordPress affiliate link tracking plugin makes it quick and easy to get started with your affiliate program.

Once you have affiliates signed up, you can monitor and manage all your affiliates from a dedicated table. This is where you can track affiliate links in WordPress and see the affiliates' commissions, earnings, and conversion rates.

With the affiliate commission rates feature, you can set a default commission and create rules to configure different amounts per user, user role, or product.

This WordPress affiliate link tracking plugin allows you to set a global commission that will apply to all affiliates by default, override this value for specific affiliates, and create custom rules to configure different commissions based on the promoted product or their specific user role.

You can also choose how to manage the commission payment with this affiliate link tracking on the WordPress plugin. You can choose whether to issue the payment of the generated commissions manually or automatically.

• Manual payment lets you decide when to pay the commissions and wait until the affiliate submits a payment request through their dashboard or pay them through a separate request.
• Automated payment lets you pay all the commissions daily or monthly and issue payments when a set amount is reached or combine the last two options. Additionally, you can set a maximum amount for the payment.

This WordPress affiliate link tracking plugin allows you to manage commissions through the dedicated table. In the commissions table, you can see all the commissions and the products through which they were generated, pay them manually, and check the details of every single commission.

The affiliate tracking WordPress dashboard lets your affiliates monitor their profile, clicks, and generated commissions from a dedicated dashboard. They can find their referral link, create new ones, edit their personal details, and more.

In addition, you can assign coupon codes to your affiliates and let them offer a discount to the users they refer to your shop. This WordPress affiliate link tracking plugin allows you to generate a discount code for each affiliate, which they can offer to their blog readers or social media followers to drive more traffic to your store.

Finally, the affiliate stats for admin feature allows you to monitor the affiliation-generated earnings and the affiliate users who generate the most traffic from the integrated dashboard. With this WordPress affiliate links tracking plugin, you can easily keep track of your affiliate program's progress and trends.

Price: €149,99/Year

5. WP Affiliate Manager

WP Affiliate Manager is a robust affiliate link tracking plugin for WordPress websites, helping users manage their affiliate marketing programs efficiently. It is an excellent solution for anyone who wants to drive more traffic and increase sales on their e-commerce store, as it tracks incoming affiliate links directly from WordPress, and provides a real-time reporting feature.

The plugin facilitates the recruitment, registration, login, and management of affiliates, making it easier to track affiliate links in WordPress. It also tracks the referrals that affiliates send to the website and provides appropriate commissions with affiliate link tracking in WordPress.

With WP Affiliate Manager, users can integrate their affiliate marketing program with the most popular e-commerce solutions like WooCommerce, WP eCommerce, and Easy Digital Downloads.

One of the most significant advantages of WP Affiliate Manager is its ability to track affiliate links in WordPress in real time, recording traffic and sales as they happen.

This allows users to keep track of their performance in an instant, making affiliate link tracking in WordPress seamless. Moreover, the plugin has no limits on the number of affiliates you can track, whether one or a thousand.

WP Affiliate Manager provides users with two approval options for new affiliates, automatic or manual, ensuring easy tracking of affiliate links in WordPress. If you want to work with selected affiliates only, you can manually approve or decline each affiliate application.

Users can also choose between the flat rate or percentage-based payouts, depending on how they want to reward their affiliates while tracking affiliate links in WordPress. Additionally, each affiliate can set its payout rate, allowing easy affiliate link tracking in WordPress.

Sometimes, users might want to credit affiliates for things other than sales, and WP Affiliate Manager offers manual adjustments, which are treated as a line item for easy affiliate link tracking in WordPress. The plugin also can pay affiliates via PayPal or manually.

With WP Affiliate Manager, users can add unlimited banners or text link ads for their affiliates, making it easier to track affiliates in WordPress. The plugin also offers customizable affiliate registration, allowing users to collect as much or as little data from their affiliates as they wish while still maintaining affiliate link tracking in WordPress.

WP Affiliate Manager also provides affiliates with a referral link generator and social sharing links for products, ensuring easy track of incoming affiliate links WordPress. Users can specify how long the referral cookie should be valid (the default is 30 days). The plugin integrates with popular email marketing tools like Mailchimp, MailPoet, and more.

Finally, WP Affiliate Manager allows users to customize the emails sent to their affiliates after they register, apply for approval, get approved, or earn a commission, making it easier to track incoming affiliate links WordPress.

WP Affiliate Manager is a comprehensive affiliate marketing solution that provides users with everything they need to create and manage an effective affiliate program on their WordPress website with affiliate link tracking in WordPress.

Price: $39 for a lifetime license

6. Ultimate Affiliate Pro

Ultimate Affiliate Pro is the ultimate solution for managing and optimizing your affiliate program in WordPress with advanced affiliate link tracking features. Whether you're an online seller, digital marketer, or product owner, this WordPress affiliate link tracking plugin is a perfect tool to help you set up and manage an affiliate program that complements your direct earnings and allows you to track affiliate links WordPress.

With Ultimate Affiliate Pro, you get a full suite of affiliate program features that can help you keep track of your affiliates, assign commissions, and track incoming affiliate links via WordPress.

This affiliate link tracking WordPress plugin offers an unlimited number of affiliate ranks you can assign commissions to based on your criteria, making it easier for you to track affiliate links in WordPress and promote your affiliates to higher ranks based on their performance.

Moreover, the plugin allows you to set up different commissions for different products, which is especially helpful if you have a wide range of products to sell and need to track each affiliate link in WordPress individually.

You can also vary commissions according to date ranges, set up individualized performance bonuses, lifetime commissions, and commissions for recurring referrals while tracking affiliate links in WordPress.

Ultimate Affiliate Pro makes it easy to turn your affiliate program into a multi-level marketing system that lets your affiliates recruit their leads and pay commissions to them.

This feature can help you branch out your network several times over, increase the reach of your products on the Internet, and ultimately boost your sales while keeping track of incoming affiliate links in WordPress.

Integration with popular payment gateways such as PayPal and Stripe makes payouts and affiliate account management extra convenient. Ten different email marketing platforms are available to help you send bulk emails to your affiliates and track affiliate links in WordPress.

Ultimate Affiliate Pro comes with over 26 templates that you can modify to suit your needs and offers bbPress integration and email autoresponder-ready features for tracking affiliate links in WordPress and effective communication. You can work with any currency or language, making it suitable for businesses operating globally while still being able to track affiliate links in WordPress.

Overall, Ultimate Affiliate Pro is a comprehensive affiliate program solution that offers a wide range of features to help you manage and optimize your affiliate program with advanced affiliate link tracking in WordPress.

Whether you are new to affiliate marketing or an experienced marketer, Ultimate Affiliate Pro can help you create a successful affiliate program that generates extra sales and commissions for your business while easily tracking affiliate links in WordPress.

Price: $69 for lifetime license

Bottom Line

In conclusion, having the right affiliate link tracking plugin is essential for any business looking to run a successful affiliate program. The WordPress platform offers a wide range of plugins that can help you track incoming affiliate links, monitor conversions, assign commissions, and reward your affiliates for their performance.

We have reviewed some of the best affiliate link tracking plugins in WordPress, each with its unique features and benefits. From the simplicity of Easy Affiliate to the comprehensive functionality of Ultimate Affiliate Pro, you will find a plugin that suits your needs and budget.

Remember choosing the right plugin is just the first step. To run a successful affiliate program, you must invest time and effort into building a solid relationship with your affiliates, creating high-quality products, and providing excellent customer service!