Zenoti is the enterprise platform behind many salon, spa, medspa and fitness chains, and its pricing page says so. Every plan card reads "Get a Quote", multi-location pricing is "customized based on your footprint", and the AI agents need the AI Plus package. For a franchise with fifty sites that is the right shape. For a single salon or a two-room medspa it means a sales call, a tailored contract and a platform built for a chain. If your business runs on WordPress, a booking plugin gives you the booking, payment and reminder side of Zenoti for a flat yearly licence with no quote.
This guide compares seven alternatives: four WordPress plugins we installed and booked on a clean site in October 2026, and three hosted salon and spa platforms that publish their prices. Zenoti's pricing page and FAQ were read on 26 October 2026. Plugin prices come from each vendor's own pricing page, read on 25 and 26 October 2026. Several vendors had autumn sales running, so the regular price is given next to the sale price wherever the page showed both.
Short answer. Booknetic is the most complete Zenoti alternative for a salon, spa or clinic on WordPress. It covers staff, locations, resources, packages, gift cards, loyalty, deposits, Booknetic's waiting list , a workflow engine for reminders and ten payment gateways on one flat licence per site, with no quote and no contract. Amelia suits spas that also sell workshops and events, LatePoint is the best value if you want every feature on the cheapest plan, and Bookly has the largest free install base. Mangomint, Boulevard and Vagaro are the hosted picks with published prices.
Why people leave Zenoti
These are the terms as shown on Zenoti's pricing page and FAQ on 26 October 2026. Zenoti is a serious system, and its Trustpilot score is one of the highest among enterprise salon platforms. The reasons to leave are the sales-led pricing, the chain-sized scope and the hosted model rather than missing features.
No published price. The Zenoti OS card and the AI Workforce card both end in "Get a Quote". The FAQ says multi-location pricing is customized to your footprint, and that the AI agents need the AI Plus package. You cannot compare it against anything without a call.Built for chains. The page lists payroll and commissions, inventory, franchise reporting, an AI dispute manager and an AI employee scheduler. A single-location business pays for a platform shaped around multi-location brands and enterprise franchises.Usage-billed communications. The FAQ says voice, SMS and messaging are "billed based on consumption with optional base packs", on top of the subscription.Onboarding and migration are a project. Zenoti offers white-glove migration and structured onboarding, and the FAQ says implementation takes "days to weeks" with phased rollouts for larger deployments. That is more than a plugin install.The booking page is Zenoti's. Online booking runs through Zenoti's Webstore, social booking and Reserve with Google. On WordPress you embed a widget, and the flow, the client records and the branding stay on Zenoti.
The alternatives at a glance
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1. Booknetic: the salon and spa feature set without the quote
Booknetic is built for the same businesses Zenoti sells to: hair and beauty salons, day spas, medspas, massage and nail studios, clinics and multi-location chains. The booking page runs inside your WordPress site on your own domain and theme. Clients walk through location, staff, service, extras, date and time, their details, a cart with the price and a coupon field, and a confirmation. Staff, locations and services are unlimited on every plan, the price is on the pricing page, and the licence is per site.
The feature list covers the booking and transaction side of Zenoti. Deposits, no-show protection through card on file, a waiting list, multi-staff and multi-location booking and resources such as rooms and chairs are in the plan list. So are packages, gift cards, coupons, loyalty, recurring appointments and custom appointment statuses. Reminders and follow-ups run through a workflow engine by email, SMS, WhatsApp and Telegram. Ten payment gateways including Stripe, PayPal and Square, two-way Google Calendar sync and Booknetic's Outlook Calendar sync , invoices and taxes, a customer panel, reports and user roles are there too.
Type WordPress plugin; clients book on your own domain
Free version Yes, from booknetic.com, with limits and a branding bar
Yearly plans Basic $45 ($89 regular), Standard $99 ($199), Premium $149 ($399), Elite $299 ($599)
Lifetime plans Basic $99 ($199 regular), Standard $239 ($399), Premium $599 ($799), Elite $699 ($1,599)
Staff and locations Unlimited on every plan; licensed per site
Payments Local payment on Basic; Stripe, PayPal and WooCommerce from Standard; all 10 gateways, Square included, on Elite
Contract None; yearly or lifetime licence with a 14-day money-back guarantee
Setup Install the plugin yourself; documentation and support tickets, no onboarding project
Booknetic, Amelia, LatePoint and Bookly were installed on a clean WordPress site and booked end to end in October 2026. Their pros and cons come from that real install. The three hosted tools come from vendor pages and public reviews.
A published flat price per site. A three-location spa pays $99 a year on Standard ($199 regular), where the hosted tools below bill per location every month.
No processor lock-in and no usage-billed messaging: keep Stripe, Square or a local gateway, and bring your own SMS provider to send SMS reminders from WordPress .
Packages, gift cards, loyalty, deposits, a waiting list and resources are in the plan list, the transaction features Zenoti lists on its pricing page.
The booking page, the client database and the branding sit on your own domain.
No payroll, commissions, inventory or point of sale hardware; Booknetic is a booking and payments plugin, not a back office.
No recurring membership billing; Booknetic sells packages and recurring appointments instead of monthly memberships.
Basic covers local payment and one domain; Stripe, PayPal, calendar sync and the mobile app start on Standard.
Best for: a salon, spa, medspa or clinic on WordPress that needs Zenoti's booking, payment and reminder features at a published price, and runs payroll and stock elsewhere. See the Booknetic pricing page for the full plan matrix and the free version.
2. Amelia: treatments, workshops and events on one site
Amelia is the closest plugin to Booknetic in scope and adds event booking with tickets, which suits spas that run workshops, retreats and guest practitioner days. The free Lite version on WordPress.org covers appointments with Square payments. Starter at $49 a year covers one domain with coupons, service extras, group appointments and the mobile app. Standard at $99 adds other payment methods, unlimited locations, recurring appointments, deposits, calendar sync and invoices. Pro and Elite add packages, resources, a cart, a waiting list, event tickets and the REST API.
Free version Amelia Lite on wp.org: 90,000 active installs, 4.6/5 from 791 ratings; Square payments included
Starter $49 a year, one domain; Square payments only, no calendar sync or deposits
Standard $99 a year, one domain; multiple payment methods, unlimited locations, recurring, deposits, calendar sync
Pro and Elite Pro $199 a year ($329 regular) for five domains; Elite $399 ($599) for unlimited domains; packages, resources, cart, waiting list, REST API
Guarantee 15-day money-back guarantee; lifetime licences available
Updated Version 2.4.13 on 22 October 2026, tested up to WordPress 7.1
Events with tickets and a waiting list next to appointments, which Zenoti handles through classes.
Polished admin and a mobile app on every paid plan.
Resources for rooms and equipment on Pro, matching Zenoti's room management for a spa.
Packages, resources and the waiting list need Pro at $199 a year ($329 regular).
In our test the booking page loaded about 5 MB of assets, the heaviest of the four plugins.
Service durations are tied to the global slot step, so a 45-minute treatment needs a 15-minute step across the site.
Best for: a spa or wellness centre that books treatments and sells workshop or retreat tickets from the same WordPress site.
3. LatePoint: every feature on the cheapest plan
LatePoint sells one feature set and prices it by the number of sites. Starter covers one site, Scale five and Agency a hundred. The free plugin on WordPress.org already takes Stripe, PayPal and Razorpay payments with unlimited appointments and agents. Every paid plan adds Square, Mollie and other gateways, group bookings, event registration and SMS, email and WhatsApp reminders. It also adds workflows, multi-staff and multi-location management, two-way Google, Outlook and Apple calendar sync, Zoom and Google Meet links, coupons and packages.
Free version On wp.org: 100,000 active installs, 4.9/5 from 105 ratings; Stripe, PayPal and Razorpay payments
Starter $69 a year on the sale shown, $99 regular; one site, all features
Scale and Agency Scale $125 a year ($249 regular) for five sites; Agency $250 ($499) for a hundred
Payments on paid plans Square, Stripe, PayPal, Razorpay, Mollie, Mercado Pago, Braintree, Paystack and WooCommerce Payments
Guarantee 14-day money-back guarantee; lifetime licences available; renewals at full price
Updated Version 5.7.5 on 16 October 2026, tested up to WordPress 7.1
No feature gating: the $69 Starter plan has the same features as Agency, including multi-location management, packages and WhatsApp reminders.
The most generous free plugin here, with payments on the free plan.
Two-way sync with Google, Outlook and Apple calendars on every paid plan.
In our test a priced service could not be booked until a gateway or "allow paying locally" was switched on, which is off by default.
The sale price and the regular price appear on the same pricing page with different figures, so check the checkout total.
A smaller company than Zenoti or Amelia, with support through tickets and a Discord community.
Best for: a small salon or clinic that wants multi-location booking, packages and reminders on the cheapest paid plan.
4. Bookly: the largest free install base and WhatsApp notifications
Bookly has been on WordPress.org since 2014 and sits on 60,000 active installs. The free version covers the booking form, the calendar and email notifications, but online payments, unlimited staff and services and calendar sync need a paid plan. Bookly moved from separate add-ons to bundled yearly plans. Pro covers one site with unlimited staff, Google Calendar sync and local payments. Business adds Stripe and PayPal, deposits, group and recurring booking and Outlook sync. Ultimate adds multi-location, packages, a waiting list and events. Notifications go out by email, SMS and WhatsApp, and SMS credits are bought on top.
Free version On wp.org: 60,000 active installs, 4.4/5 from 586 ratings; no online payments, limited staff and services
Pro $39 a year on the sale shown, $99 regular; one site, unlimited staff and services, Google Calendar sync, Zoom and Meet; local payments only
Business $69 a year ($129 regular); Stripe and PayPal, deposits, group and recurring booking, Outlook sync, custom fields, coupons
Ultimate $159 a year ($199 regular); multi-location, packages, waiting list, events, custom statuses
Ultimate $159 a year ($199 regular); every paid feature
Payments Local payment on Pro; Stripe and PayPal from Business; Authorize.Net, 2Checkout and PayU on Ultimate; no Square
Updated Version 28.6 on 13 October 2026, tested up to WordPress 7.1
Unlimited staff on the $39 Pro plan, the cheapest paid plan in this list.
WhatsApp and SMS notifications built in.
Chain, collaborative and compound services for multi-step treatments such as colour and cut.
No Square gateway, so a salon on Square changes processors when moving to Bookly.
In our test the plugin loaded about 1.2 MB on every page of the site, not only the booking page, and called a geolocation service from the visitor's browser.
Renewals are at the regular price, so the yearly cost rises after the first year.
Best for: a salon or clinic that wants a well-known plugin with WhatsApp reminders and a low first-year price.
5. Mangomint: published prices, no contracts, free data transfer
Mangomint is the hosted salon and spa platform that answers Zenoti's quote with a calculator. The price is $120 a month per location plus $10 a month per user, and every account gets the full platform. That means scheduling, point of sale, online booking, a virtual waiting room, memberships and packages, forms and charting and gift cards. Retail and inventory, staff management, reporting and multi-location are in too. Phone, marketing and payroll are optional add-ons. There are no contracts, onboarding and data transfer are free, and card processing is printed on the page.
Base price $120 a month per location plus $10 a month per user; full platform included
Add-ons Phone $70 a month per line; marketing from $30 a month; payroll $50 a month plus $8 per worker
Processing 2.45% plus 15 cents in person, 2.90% plus 30 cents for virtual payments; custom rates for large businesses
Contract None; free onboarding and free data transfer; free trial
Forms and charting Included, which matters for medspas and clinics
Ratings 4.5/5 on Trustpilot from 111 reviews
A price you can calculate on the page, where Zenoti needs a sales call.
No contracts and free data transfer, so leaving is as easy as joining.
Forms, charting, memberships and inventory on every account, close to Zenoti's operational scope for a single site.
Per-location and per-user billing adds up: a salon with one location and six users pays $180 a month, $2,160 a year.
Payments run through Mangomint only, and phone, marketing and payroll cost extra.
Still a hosted page with its own booking flow. Pros and cons here come from the pricing page and public reviews, not from a paid account.
Best for: a salon, spa or medspa that wants Zenoti's operational scope with published prices and no contract.
6. Boulevard: tiered plans per location for growing self-care brands
Boulevard is the hosted platform most often named as the modern alternative to Zenoti for salons and medspas, and it publishes its tiers. Essentials costs $143 a month for one location with up to five providers, 250 free texts and 1,000 free email blasts. Premier is listed at $234 a month per location, normally $293, with unlimited professionals. Prestige is listed at $328 a month per location, normally $410, with a forms add-on, 2,500 texts and 10,000 emails. The lower prices are marked as a limited-time fall offer for new customers, and yearly billing saves 10%. Enterprise is a bespoke plan with API access.
Essentials $143 a month for one location; up to 5 providers, 250 texts, 1,000 emails, 50 GB storage
Premier $234 a month per location on the fall offer, $293 normally; unlimited professionals
Prestige $328 a month per location on the fall offer, $410 normally; forms add-on, 2,500 texts, 10,000 emails
Enterprise Bespoke plan with APIs and enterprise integrations; book a consultation
Billing Monthly or yearly with 10% off; offer prices for new customers only
Ratings Too few Trustpilot reviews to cite a score
Published tiers with provider limits, text and email allowances and storage spelled out.
Multi-location support, location-level billing and franchise reporting on the higher tiers, the part of Zenoti a growing brand needs.
Waitlist, precision scheduling, text reminders and a dedicated booking line on every tier.
Per-location pricing from $143 a month, so three locations on Premier cost $702 a month on the offer price and $879 at the normal price.
The listed Premier and Prestige prices are a limited-time offer, so budget on the normal price.
No free trial, only a demo, and still a hosted page. Pros and cons here come from the pricing page and public reviews, not from a paid account.
Best for: a salon or medspa brand with two to ten locations that wants Zenoti's multi-location tools with prices on the page.
7. Vagaro: a marketplace and point of sale for a small salon
Vagaro is the hosted tool for the single salon that finds even Mangomint and Boulevard too big. Booking, point of sale, memberships, packages, gift certificates and a waitlist are included. So are inventory, invoices, loyalty, email marketing and a listing on the Vagaro Marketplace where customers find you. Pricing is per bookable calendar at one location: $30 a month for one calendar and $10 for each extra calendar up to $90 for seven or more. The page shows a lower rate for the first six months.
One calendar $30 a month, one location; intro rate for the first six months
Extra calendars $10 a month each; $70 for five, $90 for seven or more
Included Memberships, packages, gift certificates, waitlist, reminders, marketplace listing, 1,000 emails a month
Payments Vagaro merchant services with a free card reader on sign-up
Billing Monthly, cancel anytime; free trial
Ratings 3.5/5 on Trustpilot from 716 reviews
The lowest entry price of the hosted tools here, with memberships and a marketplace from the first calendar.
Point of sale, inventory and payroll add-ons cover the front desk of a small salon.
Monthly billing and free cancellation, with no contract to negotiate.
Per-calendar pricing: a six-chair salon pays $80 a month, and the intro rate ends after six months.
Payments run through Vagaro's merchant services, and the pricing page does not list the rates.
Not built for multi-location brands or medspa charting. Our Vagaro alternatives for WordPress guide covers the plugin route.
Best for: a single salon or barbershop that wants a marketplace listing and point of sale at a published monthly price.
Zenoti vs Mangomint vs Boulevard
These are the three names a salon or medspa owner weighs when the business has outgrown a simple scheduler. The table shows how each one charges, as read on their pricing pages on 26 October 2026.
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For a single location, Mangomint is the easiest to price and the easiest to leave. For a brand with several locations, Boulevard's tiers map to Zenoti's multi-location tools at a known price. Zenoti remains the choice for franchises that want the AI agents and enterprise reporting and can live with a quote. None of the three puts the booking page on your own site. Our guides to Mindbody alternatives and Fresha alternatives cover the other hosted names salons search for.
What a six-provider salon pays per year
The table assumes one location, six providers with their own calendars, reminders and online payment. Prices are yearly totals from the vendor pages read on 25 and 26 October 2026, with the regular price in brackets where a sale was shown.
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Moving from Zenoti to a WordPress plugin
Zenoti holds the client list, the memberships, the inventory and the payroll, so split the move into booking first and back office second.
Check the contract. Zenoti's FAQ says plans are tailored, so read the term and the notice period in your agreement before you set a switch date.Export clients and history. Pull the client list, appointment history, active packages and gift card balances from Zenoti's reports, and import the client CSV into the plugin.Rebuild the menu. Create services with lengths and prices, add providers, rooms and locations, and set working hours and breaks.Connect a gateway. Add Stripe, Square or a local gateway, and set deposits or full prepayment per service.Move memberships to packages. Let active memberships run to their renewal date, then sell packages, gift cards and recurring appointments through the plugin.Pick the back office. Choose payroll, inventory and point of sale tools separately, since the plugin covers booking and payments rather than stock and wages.Replace the booking links and cancel. Point your Google Business Profile, Instagram bio and website buttons at the new page, switch reminders on, and cancel Zenoti with the notice your agreement requires.
Which Zenoti alternative should you pick?
A salon, spa or clinic on WordPress : Booknetic. Staff, locations, resources, packages, gift cards, deposits and reminders on one flat licence, with no quote or contract.Treatments plus workshops and retreats on one site : Amelia, with Pro for packages, resources and the waiting list.Every feature on the cheapest paid plan : LatePoint Starter at $69 ($99 regular).The lowest first-year price with unlimited staff : Bookly Pro at $39 ($99 regular).A hosted platform with published prices and no contract : Mangomint, from $120 a month per location plus $10 per user.A hosted platform for a brand with several locations : Boulevard Premier, from $234 a month per location on the current offer.A single salon that wants a marketplace : Vagaro, from $30 a month for one calendar.
Other names you will meet in this search are Phorest, Meevo, Fresha and Mindbody. Phorest sells by quote and its pricing page lists a Starter plan for salons with three or more staff. Fresha shows its prices per country, and Mindbody lists Starter at $79 a month with its two upper plans by quote. Our round-up of the best salon and spa booking plugins for WordPress and our wellness booking software guide cover the rest.
How these tools were checked Zenoti's plan cards and FAQ were read on zenoti.com/pricing-zenoti on 26 October 2026, and its Trustpilot score the same day. Booknetic, Amelia, LatePoint and Bookly were installed on a clean WordPress site and booked end to end in October 2026. Their install counts, ratings and version dates come from the WordPress.org plugin API. Plugin prices were read on each vendor's own pricing page on 25 and 26 October 2026, with the regular price given next to any sale price shown. Mangomint's calculator and processing rates come from mangomint.com/pricing and Boulevard's tiers from joinblvd.com/pricing, both read on 26 October 2026. Vagaro's prices were read on vagaro.com/pro/pricing on 26 October 2026. We did not run paid accounts for the three hosted tools.
FAQ
What is the best Zenoti alternative for WordPress? Booknetic. It covers staff, locations, resources, packages, gift cards, loyalty, deposits, a waiting list, reminders and ten payment gateways on your own WordPress site. The licence is published, from $45 a year ($89 regular) or $99 lifetime, with no quote and no contract. Amelia, LatePoint and Bookly are the other plugins worth a look, depending on budget and features.
How much does Zenoti cost? Zenoti does not publish a price. On 26 October 2026 every plan card on its pricing page read "Get a Quote", the FAQ said multi-location pricing is customized to your footprint, and the AI agents need the AI Plus package. Voice, SMS and messaging are billed by consumption with optional base packs.
Is Zenoti good for a single salon? It can run one, but the pricing page lists payroll, inventory, franchise reporting and AI agents built for chains, and the price comes from a sales call. A single salon usually gets a better fit and a known price from a WordPress plugin or from Mangomint, Boulevard or Vagaro.
Does Zenoti work with WordPress? Only as an embedded booking widget. The booking flow, the client records and the branding stay on Zenoti's Webstore. A plugin such as Booknetic runs the whole flow inside WordPress with its own client database.
Zenoti or Mangomint? Mangomint for a business that wants a price on the page, no contract and free data transfer: $120 a month per location plus $10 per user. Zenoti for a franchise that wants enterprise reporting, payroll and AI agents and accepts a quote and a tailored contract. Neither puts the booking page on your own site.
Is there a free Zenoti alternative? On WordPress, yes. LatePoint's free plugin takes payments, Amelia Lite covers appointments with Square payments, and Bookly's free version covers basic booking. None of the hosted tools in this list has a free plan; Mangomint and Vagaro offer trials and Boulevard a demo.
Can Booknetic replace Zenoti completely? For booking, staff, locations, resources, packages, gift cards, deposits, reminders and payments, yes. Booknetic does not do payroll, commissions, inventory or point of sale hardware, so a chain that runs its back office in Zenoti should plan separate tools for those before moving.
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